광고/포스터

노스페이스 아웃도어 광고

노스페이스 톤 — 아웃도어·산악·다이나믹

광고/포스터 노스페이스 아웃도어 광고 AI 프롬프트 이미지 프롬프트 노스페이스 아웃도어 산악 광고 포스터 라이프스타일 제품컷 브랜드

브랜드 톤 알파인 레드 아웃도어 캠페인

시그니처 결 아웃도어 + 산악 + 다이나믹 + 자연

제품·소재 방수 하드쉘 재킷, 경량 등산화, 다운 침낭, 테크니컬 백팩

무드·라이팅 산·자연 풍경 + 다이나믹 + 라이트

컬러 팔레트 다크 + 빨강 (노스페이스) + 자연 그린 + 화이트

카피·타이포 NEVER STOP EXPLORING — 설산을 넘어, 새로운 나를 만나다

레이아웃 모델 산 + 자연 hero + 작은 제품·정보

비율 1024x1536

프롬프트

[Input]
- language: Korean
- output_size: 1024x1536

[Purpose]
Outdoor sports advertisement poster in a North Face-inspired brand tone, designed like a premium mountain gear campaign with strong hero-product hierarchy, believable alpine field details, and editorial outdoor energy.
Vertical poster for social-feed ad placement, combining model, mountain landscape, product callouts, compact campaign information, and realistic poster typography so it feels like a finished outdoor apparel launch advertisement.

[Composition]
- Main subject placement: {브랜드 톤} as the overall brand mood, with the hero model and mountain scene occupying the central 60% of the frame, and {제품·소재} placed as a secondary supporting cluster in the lower-right 18%.
- Background treatment: dramatic alpine landscape with layered ridgelines, cold atmosphere, evergreen forest texture, rocky trail surfaces, wind-blown snow dust, distant hikers as tiny scale cues, and realistic outdoor depth.
- Spacing and framing: tall vertical framing with strong upward perspective; use the upper area for the main campaign title and date label, and one side for short feature blurbs, route markers, and technical gear notes.
- Visual hierarchy should prioritize {시그니처 결} first, then {제품·소재}, then {카피·타이포}, with {레이아웃} structure preserved.
- Keep {비율} feeling intentional: model, mountain, gear cluster, and text blocks should scale like a real printed campaign poster, not a flat mockup.

[3. CORE STRUCTURE]
1. Background plane: create a mountain-and-nature backdrop with dark slate shadows, evergreen accents, crisp high-altitude air, visible rock, snow patches, trail signs, rope line details, and atmospheric mist between ridgelines.
2. Hero zone (center 60%): place a dynamic outdoor model stance that feels wind-tested and expedition-ready, with realistic jacket folds, backpack straps, trekking gloves, trail pants, boots, and wind interaction; the model must be integrated into the mountain scene rather than floating separately.
3. Product area: show {제품·소재} as small but legible hero-support items, styled like premium technical gear detail shots, with realistic material texture, zipper pulls, seam taping, buckles, ripstop weave, outsole tread, and tiny Korean material labels.
4. Copy zone: place {카피·타이포} in a clear advertising hierarchy, with a bold English master line, a smaller Korean subtitle, and a compact model-name line beneath.
5. Campaign information layer: add realistic poster details such as "2026 F/W ALPINE FIELD TEST", "VOL.247", "2026.05.18 MON", "AM 06:30", "북한산 트레일 센터", "참가 신청 QR", "참가비 ₩7,500", and "SUPPORTED BY SEOUL TRAIL CLUB" in small readable blocks.
6. Feature blurbs: add 2-3 short Korean headline blurbs along the side or lower band, for example "비바람을 막는 쉘", "가볍게 더 멀리", "새벽 능선 테스트".
7. Utility graphics: include a small barcode/QR area, route-map line art, elevation number "ELEV. 1,842M", tiny coordinate text, sponsor strip, and subtle red locator dots that support the outdoor campaign story.
8. Layout balance: use {레이아웃} logic so the mountain hero remains dominant while product and information blocks stay secondary, functional, and print-ad realistic.
9. Brand consistency: maintain {브랜드 톤} throughout the full composition so the result feels like a real outdoor campaign page, not an abstract poster.

[4. STYLE RULES]
- Typography: use condensed sans-serif advertising typography inspired by Helvetica Neue Condensed and Pretendard Bold; English title in bold uppercase, Korean subtitle in Pretendard Medium, small model line in Noto Sans KR Regular, title size roughly 88-110 px equivalent.
- Color palette: use {컬러 팔레트} with deep charcoal #111318, mountain red #D22630, forest green #2E5D44, snow white #F5F7F2, and cold gray-blue highlights.
- Poster finish: subtle premium poster shadow with soft 6px vertical offset, 18px blur, 14% opacity; include realistic print grain, slight paper tooth, fine ink density variation, and restrained shadowing around layered text panels.
- Text system: combine large English brand/campaign lines with precise Korean microcopy; keep numbers, prices, date labels, location labels, and gear specifications aligned to a disciplined grid.
- Decorative elements: use alpine route-map lines, small weather icons, altitude marks, red technical callout arrows, tiny product SKU text, and field-note labels that match the campaign tone.

[5. VISUAL STYLE]
- Camera / lens: cinematic outdoor campaign look shot on a Sony A7R V with 24-70mm f/2.8 at 35mm, f/5.6, preserving environment scale and product clarity.
- Lighting: {무드·라이팅}; overcast diffused mountain daylight with a slight directional rim from upper-left, plus restrained fill on the model face and gear edges for separation.
- Color grade: cool alpine grade with deep blacks, muted greens, sharp white highlights, and controlled red accents; keep contrast crisp and natural like a premium outdoor editorial print.
- Realism details: snow crystals on boots, damp fabric edges, subtle condensation in cold air, textured rock, needle-covered trail ground, realistic stitching, matte technical nylon, and believable contact shadows under the model and gear.

[6. MOOD]
Premium outdoor gear campaign — National Geographic adventure editorial meets a high-end technical apparel brand launch, with the realism of an actual mountain field test poster and the polish of a major outdoor brand advertisement.

[7. CRITICAL]
- Korean text accuracy: 반드시 정확히 보여야 하는 문자열: "한글 부제", "모델명".
- Additional Korean strings should be clean and legible: "비바람을 막는 쉘", "가볍게 더 멀리", "새벽 능선 테스트", "북한산 트레일 센터", "참가 신청 QR", "참가비 ₩7,500".
- English text accuracy: "The North Face" must be clean, correctly spelled, and legible.
- Composition invariant: hero model + mountain landscape + small product/info cluster + campaign detail typography must all be present in one vertical advertising layout.
- No anatomical distortion on the model; hands, limbs, face, boots, backpack straps, gloves, and gear attachments must look physically plausible and naturally connected.

[8. 🚫 PROHIBITED]
- Fake official seals / certifications
- Broken Korean characters
- Unauthorized celebrity likeness or celebrity composite
- Distorted anatomy, floating gear, or physically impossible straps

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