광고/포스터
SPAO MZ 패션 광고

SPAO 톤 — 한국 MZ SPA 브랜드
광고/포스터 SPAO MZ 패션 광고 AI 프롬프트 이미지 프롬프트 스파오 MZ 패션 광고 포스터 브랜드 룩북 화보
브랜드 톤 SPAO × PEANUTS, 매일 입는 새로운 기본
시그니처 결 한국 MZ + 베이직 + 가성비 + 콜라보
제품·소재 클래식 그래픽 반팔 티셔츠와 루즈 와이드 팬츠
무드·라이팅 스튜디오 + 자연광 + MZ
컬러 팔레트 화이트, 베이지, 블랙, 연한 브라운, 노란 포인트
카피·타이포 나다운 기본, 오늘의 핏
레이아웃 모델 풀바디 + 콜라보 강조
비율 1024x1536
프롬프트
[Input]
- language: Korean
- output_size: 1024x1536

[Purpose]
Korean SPAO-style MZ fashion ad poster, vertical editorial campaign layout, built for fashion social feed, in-store display, and seasonal brand promotion.
Reference the familiar SPAO retail-ad aesthetic: clean commercial composition, youthful street-basic styling, collaboration-poster energy, and real fashion campaign details such as launch dates, product labels, price tags, QR/barcode area, and store-event information.

[Composition]
- Subject placement: a full-body model anchored slightly off-center, occupying about 62% of the frame height, with a strong product-first read and a clear typographic hierarchy around the figure.
- Background treatment: contemporary retail-studio setting with a smooth paper backdrop, subtle floor seam, light fabric texture, small acrylic riser or clothing-tag prop, and one understated garment rack edge or folded-item detail to make the scene feel like a real SPAO campaign shoot.
- Framing direction: vertical ad poster framing with model + outfit as the main hero, and collaboration / seasonal-drop emphasis reinforced through headline, logo, compact copy blocks, price callouts, date label, and launch-info footer.
- Add realistic poster utility details: small barcode/QR-style block, product code line, model credit, campaign date, store / online availability text, SNS handle, and a membership benefit sticker.
- Use {브랜드 톤} as the overall brand expression, {시그니처 결} as the fashion and campaign identity, {제품·소재} as the featured apparel, {무드·라이팅} as the light and atmosphere, {컬러 팔레트} as the palette, {카피·타이포} as the text system, {레이아웃} as the structural arrangement, and {비율} as the canvas ratio.

[3. CORE STRUCTURE]
1. Hero area: Place the model full-body in a polished studio fashion stance, with the outfit fully visible from head to shoes, natural posture, readable silhouette, and real-world styling details such as socks, sneakers, layered innerwear, tote strap, or simple accessory if appropriate to {제품·소재}.
2. Product emphasis: Show {제품·소재} with crisp fabric edges, believable folds, visible weave or knit texture, seams, hems, buttons, zippers, labels, and realistic fit; the clothing must feel like a real SPAO retail item rather than an illustrated costume.
3. Brand header zone: Place bold campaign text near the top or upper-left using {카피·타이포}; include the exact brand word "SPAO" and a short Korean headline such as "나다운 기본, 오늘의 핏" or "매일 입는 새로운 기본".
4. Campaign detail zone: Add compact launch details in Korean, for example "2026 SUMMER BASIC DROP", "5.01 FRI - 5.14 THU", "홍대 플래그십 · 온라인 단독", and "입장 무료 / 멤버십 10% 쿠폰" in a clean event-poster style.
5. Product / price tags: Include one or two realistic retail callouts such as "베이직 립 니트 ₩39,900", "코튼 와이드 팬츠 ₩49,900", "ITEM CODE SP-2605-MZ", and a small rounded sticker reading "NEW FIT" or "ONLINE ONLY".
6. Visual identity zone: Reinforce {브랜드 톤} and {시그니처 결} through a contemporary fast-fashion layout that balances basic-item simplicity with collaboration-driven energy, using sticker badges, thin divider rules, arrow marks, cropped typography, and small label graphics.
7. Color system: Build the design around {컬러 팔레트}, with high-contrast black-and-white anchors and one seasonal accent color used for emphasis tags, badges, underline rules, or small geometric shapes.
8. Footer / utility area: Add a bottom band with SNS handle "@spao_korea", hashtags like "#SPAO #MZ룩 #데일리핏", a barcode/QR-style area, tiny credit text "MODEL 지안 / STYLING TEAM 26", and a short CTA such as "전국 매장과 온라인몰에서 만나보세요".
9. Layout logic: Follow {레이아웃} so the model, headline, product tags, event details, and brand marks feel intentionally aligned, like a finished retail poster photographed and designed for a real seasonal campaign.

[4. STYLE RULES]
- Typography: Use Pretendard Bold for main Korean headlines, Noto Sans KR Medium for secondary copy, and a clean sans-serif Latin companion; headline size should feel poster-scale, with tight but controlled letter spacing.
- Text hierarchy: Main headline should dominate, then product / price callouts, then event details, footer credits, and microcopy; keep Korean strings short, punchy, and legible like a real fashion advertisement.
- Color palette: Use SPAO black, crisp white, and {컬러 팔레트} as the primary system; keep important text black on white or white on black for sharp retail-ad contrast, with the seasonal accent color as stickers, labels, arrows, or small campaign marks.
- Graphic system: Add thin dividers, small rounded rectangles, barcode block, QR-style square, product-code microtext, sticker badges, and subtle grain or paper texture so the poster feels printed and retail-ready.
- Border/shadow: Use commercial shadows such as a soft drop shadow with 3px y-offset, 10px blur, and 12% opacity; add gentle contact shadows under shoes and props for realistic depth.

[5. VISUAL STYLE]
- Camera / lens: Shot like a contemporary fashion campaign on a Canon EOS R5 with an 85mm f/1.4 for a flattering full-body editorial look, or a 50mm f/1.8 if a slightly wider retail-ad perspective is needed.
- Lighting: Combine studio softbox key light at 45° from the front-left with gentle natural fill, keeping facial features clean, fabric texture visible, and shadows soft but defined; avoid harsh top light.
- Set realism: Show a believable studio floor, faint paper sweep curve, natural garment wrinkles, shoe contact shadows, small product-tag reflections, and tactile printed-poster texture in the design overlays.
- Color grade: Clean commercial grade with neutral white balance, deep black anchors, soft skin-tone accuracy, and a restrained seasonal accent that feels like a polished SPAO lookbook page.

[6. MOOD]
Contemporary Korean fast-fashion campaign — clean SPAO lookbook energy with MZ retail poster polish, like a high-street editorial spread combined with a real in-store seasonal drop announcement.

[7. CRITICAL]
- Korean text accuracy: "SPAO" must appear exactly and clearly; any Korean copy used for the campaign must be rendered without broken characters, jitter, or spacing errors.
- Include realistic short Korean poster text such as "나다운 기본, 오늘의 핏", "매일 입는 새로운 기본", "홍대 플래그십 · 온라인 단독", "입장 무료 / 멤버십 10% 쿠폰", "전국 매장과 온라인몰에서 만나보세요", "MODEL 지안", and "#SPAO #MZ룩 #데일리핏".
- Keep prices and retail details clear if used: "₩39,900", "₩49,900", "ITEM CODE SP-2605-MZ", "2026 SUMMER BASIC DROP", and "5.01 FRI - 5.14 THU".
- Keep the model anatomically correct, with natural proportions, clean clothing fit, believable pose, and realistic full-body fashion photography.
- Maintain the exact overall composition logic described here: model full-body emphasis, collaboration / seasonal-drop copy hierarchy, product-first styling, and commercial fashion-ad framing.

[8. 🚫 PROHIBITED]
- Fake official seals / certifications
- Broken Korean characters
- Celebrity composites / unauthorized likeness
ChatGPT 실행
SPAO MZ 패션 광고

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