광고/포스터

수제맥주 광고 포스터 (IPA·스타우트 등)

수제맥주 브루어리 신상 광고. 핸드드로잉 일러스트 라벨 + 인디 펑크 톤. 캔·병 mockup + 시그니처 카피.

광고/포스터 수제맥주 광고 포스터 (IPA·스타우트 등) AI 프롬프트 이미지 프롬프트 수제맥주 맥주 광고 포스터 라벨 브루어리 캔 병

브루어리 한강브루어리

제품명·스타일·도수 한강 IPA · West Coast IPA · 6.8%

카피 한 줄 홉 그대로의 야성 - 한강 IPA

라벨 일러스트 한강 다리와 도시 실루엣, 석양, 홉 덩굴이 그려진 핸드드로잉

컬러 톤 짙은 오렌지 + 딥 그린 + 크림 화이트

제품 종류 355ml 알루미늄 캔

브랜드 정보 한강브루어리 · POSTER SERIES VOL.024 · 2026.05.24 출시 · 7,500원

프롬프트

[Input]
- language: Korean
- output_size: 1024x1536

[Purpose]
Korean craft beer advertising poster, indie brewery zine style, hand-drawn label-forward vertical poster for adult beer branding.
Poster should feel like a limited-release can or bottle campaign with modern typography, rough illustration textures, real product-ad information, release-event details, and tactile print materials.

[Composition]
- Primary subject: {제품 종류} close-up placed in the lower-middle 52% of the frame, angled slightly 10–15 degrees for dimensionality, with the label clearly readable and realistic metal/glass reflections.
- Brand hierarchy: {브루어리} appears as the brewery identifier in the top header zone, while {제품명·스타일·도수} sits as the main product title in a strong central typographic block.
- Background treatment: paper-like off-white base with recycled zine grain, faint halftone noise, screen-print texture, taped poster corners, small registration marks, and subtle ink smudges that feel naturally printed.
- Illustration placement: {라벨 일러스트} integrated directly on the label surface as hand-drawn artwork, with visible ink line variation, slightly imperfect edge registration, and label paper fibers.
- Copy placement: {카피 한 줄} positioned as the main slogan near the upper-middle or beside the product, supported by short Korean release blurbs such as “한정 양조”, “탭룸 선공개”, “신선한 홉 아로마”.
- Information block: {브랜드 정보} set in a compact footer area with small but legible text, aligned like an indie beer release sheet with spec rows, price, batch note, and contact line.
- Poster details: include event information in Korean — “RELEASE DAY”, “2026.05.24 SAT 18:00”, “탭룸 공개”, “입장 19세 이상”, “355ml / ₩7,500”, plus a small ticket-style strip and sponsor/support area.

[3. CORE STRUCTURE]
1. Header zone (top 15%): place {브루어리} in a bold modern sans-serif masthead style, then support it with a smaller secondary line for {제품명·스타일·도수}; add a tiny issue-style line such as “BREWERY POSTER SERIES · VOL.024 · 2026 SUMMER RELEASE”.
2. Main hero zone (mid 45%): render {제품 종류} as a realistic packaged product close-up, slightly enlarged, with crisp silhouette edges, label readability, condensation micro-beads or gentle paper-label texture depending on the package type, and a believable cast shadow on the printed poster surface.
3. Label zone: draw {라벨 일러스트} directly on the label with rough hand-drawn strokes, visible brush jitter, ink trapping, small batch-number details, and printed-poster texture so it feels like a small-batch brewery release.
4. Slogan zone: set {카피 한 줄} in a high-contrast typographic treatment, mixing condensed sans for the product mood with a subtle handwritten accent if needed; add 2–3 short supporting blurbs in Korean: “홉 향이 터지는 첫 모금”, “몰트의 깊은 여운”, “오늘만 열리는 릴리즈”.
5. Event and ticket zone: add a vertical side ticket strip or stamped panel reading “LIMITED RELEASE”, “2026.05.24 SAT”, “18:00 OPEN”, “TAPROOM ONLY”, “₩7,500”, with perforation dots, small arrows, starbursts, and hand-drawn divider lines.
6. Info footer (bottom 15%): place {브랜드 정보} as a compact beer-spec block, aligned in a neat grid with small separators, including “ABV”, “IBU”, “BATCH NO. 024”, “355ml”, “보관: 냉장”, “문의: @brewery_official”, and a tiny barcode-style area that reads as packaging/poster detail rather than an official certification.
7. Sponsor / support area: include a small row at the bottom or side labeled “SUPPORTED BY LOCAL MALT · HOPS LAB · TAPROOM CREW” with tiny logo-like wordmarks, simple icons of hops/barley, and decorative dividers.
8. Final polish: keep the overall composition poster-like and collector-zine-like, with balanced asymmetry, layered print artifacts, tactile material detail, strong product emphasis, and clear separation between illustration, typography, event information, and product packshot.

[4. STYLE RULES]
- Typography: Pretendard Bold / Noto Sans KR SemiBold for headers, Noto Sans KR Regular for details, and optional hand-drawn accent lettering for the slogan; title size should feel large enough for a 1024x1536 poster, with clear hierarchy.
- Color palette: {컬러 톤} should dominate, supported by off-white paper #F4F0E6, ink black #171717, muted neutral shadow tones, and small accent blocks for the ticket strip, batch label, and hops/barley icons.
- Border/shadow: thin printed-border feel with soft offset shadow 4px y-offset, 10–12px blur, 14% opacity, like a screen-printed poster layered on paper; add slight paper curl or taped-corner depth.
- Print texture: add halftone dots, slightly uneven ink edges, risograph-style color misregistration, small scuffs, paper fibers, and tiny speckles; avoid polished corporate-ad perfection while preserving premium craft quality.
- Decorative graphic elements: include hand-drawn hops, barley stems, small arrows, starbursts, measurement ticks, batch-number stamps, and a perforated ticket motif around the product without covering the key label text.

[5. VISUAL STYLE]
- Camera / lens: product-poster realism with a 50mm prime look, f/4 framing, slightly elevated front-facing composition, as if shot for a craft-beer campaign reference board.
- Lighting: soft studio key light from upper-left at about 45°, gentle fill from front-right, controlled specular highlights so the label remains readable and the can/bottle edge stays crisp.
- Color grade: deep orange + dark green + cream white with muted print blacks, slightly desaturated midtones, warm paper highlights, and rich ink density in the headline and label art.
- Material realism: realistic aluminum can rim or bottle glass thickness, label seam, tiny condensation beads if appropriate, subtle dents or manufacturing imperfections, and a grounded contact shadow on the paper-poster background.

[6. MOOD]
Indie craft-beer zine poster — a mix of Vice magazine editorial energy and refined Korean taproom design, with the tactile feel of a small-batch brewery release, a real event poster, and a collectible limited-can campaign.

[7. CRITICAL]
- Korean text accuracy: 반드시 아래 문구가 이미지에 정확히 보여야 함: "{브루어리}", "{제품명·스타일·도수}", "{카피 한 줄}", "{브랜드 정보}"
- Additional Korean poster text should be readable and theme-fit: “한정 양조”, “탭룸 선공개”, “2026.05.24 SAT 18:00”, “입장 19세 이상”, “355ml / ₩7,500”, “보관: 냉장”, “문의: @brewery_official”.
- Label illustration must remain hand-drawn and rough, not vector-flat corporate art.
- Adult-only alcohol branding tone: no people drinking, no intoxication cues, no youthful or school-related imagery; the product can be promoted as a release poster or taproom announcement.
- If English text appears in the design, it must be clean and spelled correctly; no broken Hangul or garbled mixed text.

[8. 🚫 PROHIBITED]
- Fake official seals / certifications
- Broken Korean characters
- Celebrity composites or unauthorized likeness

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수제맥주 광고 포스터 (IPA·스타우트 등)

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